Ananda Development · with Dusit International and Sasin
Ten weeks one participant called “one of the best experiences in my life”.
Ananda Development brought its own people together with Dusit International and Sasin School of Management for a 10-week ExO Sprint: five teams, from first idea to tested prototype to a pitch in front of leadership.
An ExO Sprint with ExO Works (now OpenExO). Sprinthero provided the Head Coach and ran the Sprint with a team of coaches.
Programme
10-week ExO Sprint (Batch #1)
Industry
Real estate, hospitality & education
Teams
5 cross-organisation teams
Timeline
September – December
Partner
ExO Works (now OpenExO)
The challenge
Look beyond the next condominium.
Ananda Development is one of Bangkok's leading residential developers, known for condominiums next to the city's mass-transit lines. The Sprint looked past the next building, to new businesses around the home and the people who live in it: loyalty, community, land, hospitality and learning.
Rather than run the search alone, Ananda invited partners from hospitality (Dusit International) and business education (Sasin School of Management) to sprint alongside its own teams, so every initiative was challenged from more than one industry.
Who ran it
An ExO Sprint, coached by Sprinthero.
Partner
ExO Works, now OpenExO, partnered on the Sprint, which followed the ExO Sprint method of exponential organisations.
Sprinthero
Head Coach
Provided the Head Coach and ran the Sprint end to end with a team of coaches working alongside the five teams every week.
The Sprint
Define, disrupt, refine, launch — in ten weeks.
- 00
Awake & Align
Two days in person: exponential technologies and business models, then aligning leadership on the purpose of the Sprint.
- 01–04
Define
Explore trends, ideate ten ExO initiatives per team, run experiments with potential clients, select four and draft five-minute pitches.
- 05
Disrupt
Every team rehearses and pitches its initiatives to a disrupt panel and gets feedback before investing more time.
- 06–09
Refine
Low-fidelity prototypes, selling to early adopters, modifying or pivoting on what the market says, and assembling the final two.
- 10
Launch
Each team rehearses and pitches its two strongest initiatives to leadership.
After the Disrupt panel
The initiatives each team took into the market.
Loyalty
- Inspired & sustainable living
- Everyone has a home
- Aging society
- Loyalty platform
Land
- Communities of happiness
- DealMaker — freedom of real estate
- Rover marketplace platform
- Rapiid
Glow
- Grace — hospitality delivered at your doorstep
- Supercharging human interactions
- Circular economy for green building materials
Sasin
- Feed4Brain — knowledge addiction
- Accelerated learning with RabbitX
- Data is the foundation of wisdom
Dusit Growth
- Mindful travel rewards
- Transform Journey — AI recommendations
- Local connections & experiences
How the Sprint narrows
Many ideas in, a few evidence-backed bets out.
Cross-organisation teams from Ananda, Dusit International and Sasin
ExO initiatives defined in the Ideate week
Initiatives taken into experiments with real customers
Initiatives pitched to leadership at Launch
"The next 10 weeks are going to be the most confusing 10 weeks in your working life, but you will learn so much at the same time. Get input often and expect to make a million changes and pivot."
A Batch #1 participant, in a postcard to the next cohort
Postcards from Batch #1
In their own handwriting.
At the end of their 10-week ExO Sprint, the Ananda Development teams wrote postcards to the people who would sprint next. Some have a drawing on the back — hover or tap Flip to turn them over.
“The most confusing 10 weeks in your working life — but you will learn so much.”
“It's an eye-opening experience. Enjoy and Godspeed — it's a Sprint!”
“A huge opportunity to grow and connect with great people.”
“Five tips: use the advisors from week 1, talk straight, and share what you learn.”
“Don't give up no matter what — talk to your coach.”
“You will have to go through the process yourself.”
“Keep fighting! Believe in yourself and your team.”
“The future is in your hand.”
“Don't worry, it's going to be okay. Have fun!”
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